‘Dear Mark’: an open letter to Facebook

Facebook’s recent overture towards more transparency has been a topic of debate at the microtargeting symposium, which occurred at the University of Amsterdam, in light of an upcoming special issue of Internet Policy Review. The discussion between leading academics in the field of political microtargeting led to an open letter to Mark Zuckerberg, in which Zuckerberg is encouraged to “engage with governments, regulators, election monitoring bodies, civil society and academics to develop public policies and guidelines for ensuring fairness, equality, and democratic oversight in digital political campaigns.”