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New publication on the effects of personalization as a privacy calculus!

This team paper examines whether personalized communication from companies affects our willingness to engage in online self-disclosure. We examine how we balance our sense of eventual benefits, threats to privacy, and perceptions of trust when companies collect online information with which to personalize their services. Our results show that these personalization effects are context-dependent. Personalization is seen as negative when done by news and commercial organizations. This is not, however, the case with health websites.

Click here to read the paper!

News personalization symposium report

The 2018 Amsterdam Symposium On News Personalisation brought together editors, journalists, technologists, and academics to discuss the shared questions news personalisation confronts them with. The members of the Personews project started off the symposium by presenting the ways they have and will continue to further our understanding of news personalisation. Afterwards, participants discussed the various problems they are currently facing, as well as the different solutions they came up with to address them. Following the plenary discussion, participants broke off into groups to discuss specific aspects of news personalisation in more detail. One group, for example, discussed the way news personalisation could promote the editorial values of the media organization which uses it. This poses both broad normative challenges, like the need to revisit these values and identify the ways in which they interact with news personalisation, as well as very concrete problems, like the need to translate these values into code and measure whether they are being promoted. The full account of these discussions is available in the report.