After popularizing sensational headlines and taking your news feed by storm, Upworthy seemingly fell off a cliff. Its story reveals just as much about Facebook as it does about why we click.
Researchers from London School of Economics report about their ongoing research into political targeting on Facebook in the UK (the research is done in collaboration with WhoTargetsMe, a browser extension to measure political targeting on Facebook):
As we made clear in our first two posts, our analysis here is exploratory. It is, for example, unclear to what extent our dataset is representative of Conservatives’ online advertising throughout this campaign, and the WhoTargetsMe sample of potential voters, from whose Facebook feeds our data is scraped, may be skewed.
Bearing in mind these problems, we can say that, of the 820 exposures to ads paid for by Conservatives that we analysed, 28% (or 232 items) attacked Corbyn using facts that appear to be false or are clearly manipulated to confound the reader – and sometimes both.
Generally, Conservatives used 73% (598) of its 820 ads exposed in our sample to attack Corbyn. They are not, of course, the only ones targeting opponents. As we have shown, both Labour and Lib Dems have done the same. However, while ads by these other parties conveyed simplifying messages, portraying adversaries as weak, immoral or pro-elite, we couldn’t find, at least in our samples, pieces by them using baseless or misleading facts.
The Guardian reveals Facebook’s manuals for moderators
“The tech industry is in the middle of a massive, uncontrolled social experiment. Having made commercial mass surveillance the economic foundation of our industry, we are now learning how indiscriminate collections of personal data, and the machine learning algorithms they fuel, can be put to effective political use. Unfortunately, these experiments are being run in production. Our centralized technologies could help authoritarians more than they help democracy, and the very power of the tools we’ve built for persuasion makes it difficult for us to undo the damage done. What can concerned people in the tech industry do to seize a dwindling window of opportunity, and create a less monstrous online world?”
Leaked 2017 document reveals FB Australia’s intent to exploit teens’ words, images.
The recent election, which took place beneath a cloud of fake news, revealed that Americans cloister in like-minded online communities. Since then, it’s become increasingly fashionable to complain about the polarizing power of the Internet. Everyone from Katy Perry to Barack Obama to the Pope has lamented the social-media echo chamber and its corrosive effects on society.
If the Internet is truly tearing the nation apart, though, it’s hard to see that in the data. Plugged-in millennials aren’t the ones who seem to be getting more polarized, according to a new Stanford study. In fact, it’s the opposite: Over the past 20 years, political acrimony spiked among older Americans — the same people who are least likely to use the Internet.
Daags na Trumps overwinning bij de Amerikaanse verkiezingen, wezen journalisten en masse één boosdoener aan: Facebook. De social media-site was de voornaamste nieuwsbron voor veel Amerikanen, maar het systeem erachter zou mensen eenzijdig nieuws hebben voorgeschoteld.Nu is er een tool waarmee we kunnen checken of dat in Nederland ook gebeurt: fb.tr.ex.
Trump’s presidential election victory is the most successful digital voter suppression operation in American history. The secret weapons in Trump’s digital arsenal were Project Alamo, his database of 220 million people in the United States, and the Facebook Advertising Platform. By leveraging Facebook’s sophisticated advertising tools, including Facebook Dark Posts, Facebook Audience-Targeting, and Facebook Custom Audiences from Customer Lists, the Trump campaign was able to secretly target Hillary Clinton’
Research shows the lack of diverse political views on your Facebook feed is more down to self-censorship than any algorithm.
See Liberal Facebook and Conservative Facebook, Side by Side
Source: Blue Feed, Red Feed